As you may have previously read on our blog post The Networking Economy, new variations of social platforms that create positive outcomes are growing rapidly. One such example of this phenomenon is the rise of social gifting near the end of 2012 and into 2013.
What is social gifting?
Social gifting is the intersection in which giving and online shopping meet. Social gifting can be done in a variety of different ways—from the Groupon phenomenon, to capitalizing on social media know-how to receive gifts. Social gifting is all about giving other people gifts via social networks such as gift cards, certificates or discounts.
What are the best social gifting companies?